B2B data feed · United Kingdom

Genius Sports (Betgenius)
Official league data supplier and trading technology vendor for sportsbooks, leagues and media, with a Sports Data API among its products. Access via sales contact only.
Facts verified against the provider's site on
Tone of public discussions, liked vs criticised points, reliability complaints; not enough public discussion to judge.
Computed from public data only; uptime and latency are not measured yet. Enterprise feeds that sell by contract score lower on transparency by design. How the score works
- Starting price
- Contact sales
- Free access
- Not disclosed
- Sports
- 3 (Football (soccer), American football…)
- Live data
- Not disclosed
- Delivery
- Not disclosed
- Discussions
- 4 threads
- GitHub adoption
- 23 repos
Best for
Not enough public detail to say.
Not ideal for
Developers who want self-serve API access with public pricing; the Sports Data API is sales-led and no docs or prices are published.
Limitations to check
- − No public pricing or API documentation; contact sales
- − Pages describe products for leagues, sportsbooks, brands and media rather than a developer API
Written from the provider's own pages (source).
Last checked 2026-11-03
Genius Sports (Betgenius) at a glance
- How much does Genius Sports (Betgenius) cost?
- Genius Sports (Betgenius) has no public price list: pricing is quoted by sales on request.
- Does Genius Sports (Betgenius) have a free tier?
- Genius Sports (Betgenius) does not say whether a free tier exists. Check https://geniussports.com.
- What does Genius Sports (Betgenius) cover?
- Genius Sports (Betgenius) is a b2b data feed. Its sports: Football (soccer), American football, Basketball; data: Odds, Play-by-play, Live scores, Team stats, Tracking data.
- What do developers say about Genius Sports (Betgenius)?
- Official-data supplier (NFL exclusive distributor) selling through sales contact only. Developers in betting forums name it among expensive providers next to Sportradar and LSport, or as a fast feed used by pros. Little hands-on user feedback, and many digest hits are unrelated.
- What are the alternatives to Genius Sports (Betgenius)?
- Close alternatives in the SportDex catalog: BALLDONTLIE, TheRundown, Entity Sport, Sportrix, Sportradar.
Commercial decision
Pricing & plan limits
| Plan | Price | Requests | What's included |
|---|---|---|---|
| Enterprise | Contact sales | — | Contact sales; no public pricingsource |
Pricing and API docs not public. Official data deals (NFL, NBA, Football DataCo) taken from web-search snippets, not crawled pages. Sports list is indicative only.
Before choosing a paid plan, confirm
• What counts as one request (per call, per market, per region?)
• What happens when you exceed the quota: blocked or billed
• Whether live and historical data are on your plan
• Whether your use (public app, betting, resale) is licensed
The critical question
Data coverage
- Sports
- Football (soccer)American footballBasketball
- Data types
- OddsPlay-by-playLive scoresTeam statsTracking data
- Key competitions
- Not disclosed
- Competitions
- Not disclosed
- Live / in-play
- Not disclosed
- Women's competitions
- Not disclosed
- Betting markets
- Not disclosed
- Bookmaker regions
- Not disclosed
- Bookmakers
- Not disclosed
- History depth
- Not disclosed
- Update frequency
- Not disclosed
- Name languages
- Not disclosed
- ID mapping
- Not disclosed
Coverage often depends on the plan; confirm the exact league and season on your plan.
Before you build
Usage rights & access
Rights are set in an individual contract; the public terms only cover the website.
- Commercial use
- Not disclosed
- Betting products
- Not disclosed
- Redistribution
- Not disclosed
- Storing data
- Not disclosed
- Attribution
- Not disclosed
- Logos & photos
- Not disclosed
- Who can buy
- Not disclosed
- Verification (KYC)
- Not disclosed
- Not available in
- Not disclosed
- Only available in
- Not disclosed
Developer-ready evaluation
Integration & documentation
- Protocols
- Formats
- Not disclosed
- Authentication
- Not disclosed
- SDKs
- Not disclosed
- OpenAPI spec
- Not disclosed
- Claimed latency
- Not disclosed
- Status page
- Not disclosed
- Sandbox / test keys
- Not disclosed
- Support
- Not disclosed
- SLA uptime
- Not disclosed
Preview brief
# Integration brief: Genius Sports (Betgenius) Goal: build a feature on Genius Sports (Betgenius) data. Use only the official documentation below as the source of truth. ## Known facts (from SportDex, verify before relying on them) - Website: https://geniussports.com - Docs: UNKNOWN — find the developer docs first - Sports: Football (soccer), American football, Basketball - Data: Odds, Play-by-play, Live scores, Team stats, Tracking data - Protocols: UNKNOWN — check the docs; formats: UNKNOWN — check the docs - Auth: UNKNOWN — check the docs - Free plan: none listed - Note: Pricing and API docs not public. Official data deals (NFL, NBA, Football DataCo) taken from web-search snippets, not crawled pages. Sports list is indicative only. ## Verify before writing code - authentication method - live update frequency - whether commercial use is allowed on the plan you pick - exact endpoint paths, parameters and response fields (read the official docs, do not guess) ## Implementation rules - Keep the API key on the server (environment variable, backend route or edge function); never ship it to the browser. - Cache responses and respect rate limits; count how many requests each screen triggers. - Handle errors explicitly: invalid key, quota exceeded (429), missing fields, empty fixtures, timeouts. - Start with one demo request and log the raw response before building UI on assumed field names.
Data quality signals
Data source & company
- Official partners
- Not disclosed
- How data is collected
- official feed
- Certifications
- Not disclosed
- Payment methods
- Not disclosed
- Minimum contract
- Not disclosed
- Country
- United Kingdom
- Founded
- Not disclosed
Reddit · Hacker News · Stack Overflow · GitHub · YouTube
What developers say
Official-data supplier (NFL exclusive distributor) selling through sales contact only. Developers in betting forums name it among expensive providers next to Sportradar and LSport, or as a fast feed used by pros. Little hands-on user feedback, and many digest hits are unrelated.
Praised for
- Official league data rights
Complaints
- Seen as expensive
- Access only via sales
Our summary of public discussions, not a rating. Vendor posts are not counted as user opinion.
Discussions
- Top 10 Professional Sports Betting Software Development Companies in the UK in 2024 r/sportsbetting · 2024-07
- Odds API with settlementr/algobetting · 2025-03
- Genius Sports [GENI] expands Strategic Partnership with NFL in Multi-Year Dealr/GeniusSports · 2025-06
- Looking for partner with Betfair Api accountr/algobetting · 2026-05
Open-source projects using it
Videos
- Viz Flowics - Genius Sports Basketball - ConnectorViz Flowics · 2021-09
Shortlist next steps
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Evidence & transparency
Official sources
Facts were extracted from the provider's own pages on 2026-11-03. Empty fields mean the provider does not say, not that the feature is missing. How we know